DATE: MARCH 21st, 2015
FORMAT: 4 Hours Preparation,
Teams of 3 to 4 members
Presentation: 20 Minutes Pitch, 10 Minutes Q&A
PRIZE: 3000$
About the company
CAE Healthcare is a healthcare simulation company with a global mission to improve healthcare education and patient safety through its breadth of simulation solutions. Its products include patient, surgical and ultrasound simulators and the company has an expertise in the integration of simulation into an education curriculum.
The Details
On March 21, 2015, teams of JMSB MBA students are invited to pitch a marketing strategy and suggest potential brand names for one of its current development projects. Finalists will compete for a prize pool of $3,000!
Register your team today! If you don't have a team, let us know and we'll try to form a team for you. Registration will close at midnight on March 6, 2015.
Competition Format
The competition will be an all-day event on March 21. Teams will be composed of 3-4 MBA students. The prep time will be 4 hours in total. The day will begin with the CAE team of managers and senior leadership defining the problem. Teams will have an opportunity to ask questions before they are handed the case and the prep time begins. During lunch time, the teams will be allowed to ask the CAE management one more question pertaining to the case. Once lunch finishes, teams will begin the second half of their prep.Teams are to prepare presentations that are 20 minutes in length, and support it with 15 minutes of Q&As from CAE's management.
08:30-09:00 Registration Opens, Breakfast is served (MB 14.250)
09:00-09:15 Welcome from MBACCC, CAE Healthcare
09:15-10:15 Live presentation CAE Healthcare
10:30-12:30 All 6 Teams prep
12:30-13:30 Open Lunch and Q&A with CAE (MB 14. 250)
13:30-15:00 All 6 Teams prep
15:00-15:45 Teams 1 and 2 and 3 Presentations ( 12.101,13.101,14.101)
15:45-16:30 Teams 4 and 5 and 6 Presentations (Head to 101s by 15:30)
16:30-16:45 Announcement of the Finalists - All head to MB 6.240.
16:45-17:15 Finalist Presentation 1 (20 Minutes + 10 Minutes Q&A) (MB 6.240)
17:15-17:45 Finalist Presentation 2 (20 Minutes + 10 Minutes Q&A) (MB 6.240) (MB6.240)(MB6.240)(MB6.240)
17:45-18:15 Finalist Presentation 3 (20 Minutes + 10 Minutes Q&A) (MB 6.240)
18:30-20:30 Networking Cocktail at NewTown - Announcement of the winners!
Detailed Schedule
Frequently Asked Questions (FAQ) about the competition:
Team Preparation:
Can teams have access to internet? Yes
How many computers are allowed? As many as you need
Are they allowed to have a powerpoint template, or start from scratch? You can create a template prior to the competition
CAE LIVE Presentation:
How long will be the live presentation? The Presentation will be 45 Minutes with 15 Minutes Q&A
Can teams have access to internet during the presentation? Yes
Will they be given any documents? if so, by paper or by usb ? Possibly
Team presentations:
Preliminary Format: 20 Minutes Presentation + 10 Minutes Q&A
Final Format: 20 Minutes Presentation + 10 Minutes Q&A
What to bring:
Board Paper Pad and Markers
Computers
VGA Cables - each prep room has a projector
Clickers
USB Key to transfer your final presentation
Judging Panel
Timothy Field
Senior Lecturer
Concordia University
Nasos G. Makriyiannis
Managing Partner
KOMAND Consulting Inc.
Alain R. Valiquette
President
TrainerWorkout
Pamela Azevedo
Project Marketing Manager
CAE Healthcare
Cedrin Law
Project Marketing Manager
CAE Healthcare
Aaron Linden
Senior Consultant
Standard Life
Julia Khon
Project Manager
ABB
Matthew Fishman
HR Consultant
Marc Le Guen
Director of Sales and Customer Service
Digital Days